May 13, 2014, InterGest Chairman Heinz Anterist and CEO Peter Anterist visited Business School, Central University of Finance and Economics as visiting professors. Vice President of CUFE Zhao Lifen met with the guests and expressed appreciation for InterGest’s help and sincere cooperation over the years. The dean of Business School and Director of MBA Education Centre, Wang Ruihua, Secretary of Party General Branch, Ge Jianxin and Director of East Asian Studies Centre, Cai Caishi were present.
Professor Heinz Anterist and Professor Peter Anterist gave two brilliant lectures under the title of “Development of export markets with the aid of a company-owned Chinese branch”and “Franchising as a Means for Opening up New Markets”respectively. Academic graduate students and MBA students attended the lecture and discussed related topics in depth.
InterGest has established a long-term friendly strategic cooperation partnership with Business School, CUFE. Chairman Heinz Anterist and CEO Peter Anterist have served as visiting professors for BS, CUFE and gave lectures for years. Each year, InterGest selects and fully funds two students for internship in Europe, which is a good international exchange opportunity for graduate students in Business School